ABOUT THIS POLICY
This Privacy Policy explains how Dental Concepts and Implants collects, uses, shares, and protects information when you visit dentalconceptsandimplants.com or interact with us by phone, email, text, or in our office. If you are a patient, some information we collect is protected health information. Protected health information is handled under our HIPAA Notice of Privacy Practices, described below.

WHO WE ARE
Dental Concepts and Implants
2343 Alexandria Dr #120 Lexington, KY 40504​

SCOPE
This policy covers information collected on our website, by online forms, through emails and texts you send to us, and through third party services that help us operate the site. It does not apply to information collected by third party websites that we do not control. If you are a patient, the HIPAA Notice of Privacy Practices governs how we use and disclose protected health information in connection with your care.

HIPAA NOTICE OF PRIVACY PRACTICES
If you share health information with us to request or receive care, that information is protected by the Health Insurance Portability and Accountability Act. Our HIPAA Notice of Privacy Practices describes how we use and disclose protected health information, your rights, and our legal duties. You can request a copy at our office or by contacting us at the email above. If any term here conflicts with the HIPAA Notice of Privacy Practices, the HIPAA notice controls for protected health information.

INFORMATION WE COLLECT

  1. Information you provide
    • Contact details such as name, email address, phone number, and mailing address
    • Appointment requests, treatment interests, insurance information, and any messages you send us
    • Payment information when you pay in person or through a secure payment processor
    • Consent preferences for email or SMS communications

  2. Information collected automatically
    • Device and usage data such as IP address, browser type, pages visited, time and date of visits, referring and exit pages
    • Cookies and similar technologies that remember your preferences and help us analyze how the site is used

  3. Information from third parties
    • Analytics and advertising partners that help measure site performance
    • Scheduling, form, call tracking, chat, or messaging vendors that facilitate requests and communication
    • Patient financing or payment partners if you choose to apply or pay through them

HOW WE USE INFORMATION
• Provide, schedule, and manage dental services and respond to your inquiries
• Operate, secure, troubleshoot, and improve the website and user experience
• Send administrative messages such as appointment confirmations and reminders
• Send marketing communications if you have opted in. You can opt out at any time
• Comply with legal obligations and protect our rights, patients, staff, and property

HOW WE SHARE INFORMATION
We share information only as needed for the purposes described above. This may include:
• Service providers that operate our website, analytics, forms, scheduling, messaging, payment processing, or patient communications. These providers are required to safeguard your information and use it only for our purposes
• Health care partners and insurers as permitted by HIPAA and other laws
• Legal, safety, and compliance recipients when required by law or to protect people and property
• Business transfers if we merge, reorganize, or sell assets. Your information may transfer as part of that transaction

COOKIES AND TRACKING
We and our service providers use cookies, pixels, and similar technologies to operate the site, remember preferences, and measure traffic and performance. You can control cookies through your browser settings. Some features may not work properly without cookies. If we use analytics or advertising cookies, they are used to understand aggregate usage and to improve our content. We do not sell your personal information for money. If we engage in targeted advertising or cross-context behavioral advertising, you can opt out as described below.

EMAIL AND TEXT COMMUNICATIONS
• Emails. You can unsubscribe from marketing emails by using the unsubscribe link in any email. We will still send non-marketing emails related to appointments or care
• Texts. If you opt in to receive text messages, you agree to receive automated messages such as appointment reminders and updates. Message and data rates may apply. Message frequency varies. You can reply STOP to opt out and HELP for help

YOUR PRIVACY CHOICES AND RIGHTS
• Opt out of marketing emails or texts as noted above
• Control cookies using your browser tools
• If you are a patient, you have additional rights under HIPAA. See our HIPAA Notice of Privacy Practices for access, amendment, restrictions, and accounting of disclosures

STATE PRIVACY NOTICES
Some states give residents additional rights. Depending on where you live, you may be able to request:
• Access to the personal information we maintain about you
• Correction of inaccurate personal information
• Deletion of personal information, subject to legal exceptions
• Opt out of the sale or sharing of personal information for targeted advertising
• Limitation of use and disclosure of sensitive personal information

To make a privacy request, contact us at the email above and include your name, state of residence, the right you wish to exercise, and a way to verify your identity. We will not discriminate against you for exercising your rights.

CHILDREN’S PRIVACY
Our website is not directed to children under 13. We do not knowingly collect personal information online from children under 13 without verifiable parental consent. If you believe a child has provided personal information to us online, contact us and we will take appropriate action.

DATA RETENTION
We keep personal information for as long as needed to provide services, meet legal obligations, resolve disputes, and enforce agreements. Protected health information is retained in accordance with healthcare recordkeeping laws.

SECURITY
We use administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is perfectly secure. If we learn of a data incident that affects your information, we will notify you in accordance with applicable laws.

THIRD PARTY LINKS AND SERVICES
Our site may link to third party websites or include third party services such as maps, embedded videos, chat widgets, scheduling tools, analytics, payment, or financing platforms. Those services have their own privacy policies and practices. We are not responsible for their content or privacy practices.

INTERNATIONAL VISITORS
Our website is intended for use in the United States. If you visit from outside the United States, you understand that your information may be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your country.

CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. The updated version will have a new effective date. Significant changes will be noted on this page.

CONTACT US
If you have questions about this Privacy Policy, your privacy rights, or our data practices, contact:
Email: [privacy contact email]
Mail: Privacy Officer, Dental Concepts and Implants, [street address], [city, state ZIP]
Phone: [practice phone]

ADDITIONAL DISCLOSURES ABOUT TECHNOLOGIES WE MAY USE
To help you tailor this policy to your exact setup, here are optional disclosures you can keep or remove.
• Google Analytics. We may use Google Analytics to understand site traffic and usage. You can learn about Google’s practices at policies.google.com. You can opt out by using Google’s opt-out browser add-on
• reCAPTCHA. If our forms use Google reCAPTCHA, the service helps prevent spam. Its use is subject to Google’s Privacy Policy and Terms
• Online scheduling or forms. If we use a scheduling or forms vendor, your submission will be processed by that vendor so we can route your request to our team
• Patient financing or payment portals. If you choose to apply for financing or pay a bill through a third party, you submit information directly to that party and their privacy policy applies in addition to ours
• Call tracking or chat. If enabled, these tools may log your interactions so our staff can respond and improve service

LEGAL DISCLAIMER
This policy is provided for general informational purposes. It is not legal advice. Laws and technology change. Please review with your legal counsel before publishing.